Works Collection Criteria for 1st GOLDAXE China Furniture Design Award Competition 2006

1, Theme of 1st GOLDAXE China Furniture Design Award Competition 2006 (GOLDAXE Competition in short)
The theme is ‘innovative thoughts—starting from seats’, the aim of which is to probe the correlation between contemporary people’s working behaviors and seats under various surroundings by studying ‘seating’, and then to prompt the overall development of furniture design.

2, Time
11th Sept.~14th Sept, 2006.

3, Location & Background

A) High-end International Exhibition

The selected design from GOLDAXE competition will be exhibited in the 12th China International Furniture Expo, which in one of the largest furniture expo in China. And some pieces of works will also be showed in Home Fashion and Design Shanghai in November. This exhibition is more than merely an exhibition; it is an event for the trendsetters in the industry: top end providers of furniture, furnishings, kitchens & bathrooms, to add an exclusive touch to private life. These two international exhibition will build a influential platform with commercial potential for GOLDAXE. The info of these two exhibition is below:

The 12th China International Furniture Expo: www.cmpsinoexpo.com/furniture

Home Fashion and Design Shanghai: www.cmpsinoexpo.com/design

B) Powerful Medias Support.

The exhibition thanks the powerful support from a number of medias, among which are the industrial professional journals such as ‘China Furniture’, ‘Trandshome’, ‘Home Idea’, ‘Interior Design-china’, ‘Rayli Interior Design’, ‘elle deco-china’‘Anjia’, ‘Contemporary Design’, ‘Colorfulness’, ‘Creative’, ‘Global Sources’, etc, mainstream medias as ‘ East Radio Shanghai’, ‘Channel Young’, ‘Oriental Home’, ‘Art Life’, ‘Xin Min Evening News’, ‘Shanghai Morning Post’, , ‘Shanghai Weekly’, ‘Modern Weekly’, ‘Shanghai Times’, ‘Lifeweek’, wetsites as ‘Sina’, ‘Yahoo’, ‘Eastday’,’Shanghai Daily’, ‘That’s Shanghai’ , overseas medias as ‘Wall Paper’,’Blue Print’,etc.

C) Positioning of GOLDAXE competition

This competition aims to display the cooperative efforts by the local furniture factories and foreign and domestic designers. The mature pattern of original creativeness and local production applying in furniture industrial will be given intensive propaganda, seeking the proper cooperative framework between worldwide designers and local outstanding producers. The exhibition will be aided by some local credible furniture factories with free prototypes for the outstanding designs with market potential.

4, Attendees and Criteria
The design institutes, colleges, individuals and enterprises worldwide may apply for the competition on behalf of individual or design team. The competition works will be registered in the name of single (if owned by two persons or teams, please state it clearly). The competition works must be originally creative and displayed by prototypes or models. The competition has invited a number of well-known designers and design teams from all over the world.
5, Works Coverage:
Various seats design (indoor and outdoor)

6, Competition Category
The competition are classified as professional category and college category.
Professional category is composed of design institutes and companies, including designers and technicians. College category is composed of students from colleges, including the teachers.
7, Criteria for the works
The competition is timed as preliminary and final.
The works must be handed in as 3D renderings for the preliminary before May 31st,2006.
The works eligible for the final must be handed in as 1:1 prototype (professional and college) and 1:5 models (college) before August 1st,2006.
Details as below:
　　A、Works for preliminary: the drawings and application forms must be handed in.
　　 1、Drawings: renderings , engineering drawings and description within 200 words are needed for each design, and all the information should be organized transversely in a A3（420mm×297mm） page, in which the author’s name and other related information should not be stated.
　　2、Application Form: attendee must fill in the form (see the attachment), with a form for each design. The design name in the form must accord with that in the drawings.
　　B、Works for final
the design( rendering, engineering drawing): the design should be represented in A3 colorful copy with a disk (the format is *.tif, and clarify PC or MAC, with 350 dpi to meet the print demand)
prototype (1:1 for single furniture piece)
design model (1:5)

C、 The selection timetable for foreign participant:

8. Designer’s Properties

To ensure the success of the competition, the organizers have devoted in a great sum of capitals and labors. Some selected designers’ works will be prototyped without charge and the related intellectual properties also will be reserved by designers.. The design copyright is owned by the designer(team) while the host owns the rights of record, keep, exhibition and promotion.

The host should not exploit the design for any commercial purpose without the permission by the copyright holder. In case of infrigement or copy due to the public exhibition, the host doesn't shoulder any responsibility.

After the exhibition, organizer will try to look for more business opportunities and select some works for Home fashion and Design Shanghai, which will be hold in Shanghai Exhibition Center in Nov, 2006.

9. Technology Support by Factories and Design Targeting.

The exhibition will get free prototype support by some inland furniture factories, which are known as fine technology and good reputation. So the designs should focus on: high-class household or outdoor sitting furniture The feasibility and cost control of the works also should be considered by the designers. Try to avoid using mould or special hardware.

10, Awards
(college and professional each 50%)
Golden prize(2): RMB 10,000+certificate(signed by all committeemen)
Silver prize (4): RMB 5,000+certificate(signed by all committeemen)
Bronze prize (6): RMB 3,000+certificate(signed by all committeemen)
Excellent prize (20): RMB 3,000+certificate(signed by all committeemen)
Honorary prize (some): certificate

excellent organizer prize (3): RMB 2000+certificate
The winners of golden, silver, bronze and excellent organizer will be awarded at the prize celebration of the competition.
All the prize winners will be presented a ‘works collection of 1st Golden Axe China Furniture Design Competition 2006’

11, Committeemen
The jury consist of Chinese and foreign senior experts from furniture design and fabrication fields.

12, Contact

Office of the 1st GOLDAXE China Furniture Design Award Competition 2006

Guangdong Landbong Group

3 Pingdixi Rd. Yanbu, Nanhai, Foshan, Guangdong, P.R.C. p.c. 528247

Phone: +86 757-85768828

Fax: +86 757-85770666
E-MAIL：lb_covei@163.com

Foreign Designers’ Advisor

Mr. Luigi Laurenzi
MA of furniture design, senior expert of furniture design and design management. Director of mooma design agency.
Email: dueelle56@hotmail.com, moomainfo@163.com
Phone: +86 21 62273405
Fax: +86 21 62273403
Mobile: +86 21 13661916003

*email (title of the email should accord to the name of the design) the works and forms as the attachments

　　　　　　　　　　
　　　　　　　　　　
Design committee of China furniture association
Organizing Committee 1st GOLDAXE China Furniture Design Award Competition 2006
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